Disney Offers Explanations For DTC & Other Initiatives

January 19, 2016 Fred

January 15, 2016 – With wind in its sails driven by solid financial results, The Walt Disney Co. once again is taking the lead in exploring new opportunities to build audiences via new technologies, this time through development of direct-to-consumer bundles and affiliations with third-party “skinny” bundlers.

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New Initiatives Poised to Accelerate Pay TV Business Upheaval in 2016
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Disney’s DTC Strategy Is Part of Bigger Vision
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